Nadeshot on his way back to duty with a Los Angeles thief

Matthew “Nadeshot” Haag made his name Call on duty. He began his career as a professional athlete before migrating to become a YouTube star and, finally, co-owner of the gaming lifestyle brand 100 Thieves. But when new Call on duty The league did not land in the 100 Thieves team earlier this year, despite many successes in the currently worthless CWL. In A heartfelt video Posted last year, The Hague cited the high costs associated with the franchised league as one reason. But that will change in 2021: CDL’s latest team is the Los Angeles Thieves.

“Over the past year, we’ve only felt a gap or a hole in the core of our community,” says Hague. Edge. “After winning two big championships, it didn’t feel right to be a part of it Call on duty No way. We had to go back. The opportunity was right. LA is the market we want to live in. “

Haag gives some reasons for the change of heart. To begin with, there are 100 thief names. Although it is not clear what the original point was, Hague says the league is now “a little further back” when it comes to team branding. “It was definitely a big hurdle for us when we realized we couldn’t connect our potential franchise spot with 100 thieves.” “While they were biting a little bit for us at Los Angeles Optic Gaming and then Atlanta Faz.”

He also cited increased prestige Call on duty As a game, thanks in large part to the success of Battle Royale Spin Off Funny Breakout Warzone. Add to the mobile iteration and the franchise, with the latest entry, is more popular than it sounds, Black ps ps Cold War, Due to launch next week with the next-gen console.

2020 has generally been harsh on sports, but the impact of the CDL has been greater than most. One of the league’s main selling points is the NBA-like structure, which has teams based in cities around the world, hosting matches against home fans.

The league got off to a good start early in the week in Minnesota but was eventually forced to shift the format to online format. After a few hiccups, it ended surprisingly well: Activation says the championship match between Dallas and Atlanta was the most watched match. Call on duty History. “I was a big fan of how they turned a really unique situation into a big one,” says Hague.

That city-based structure and being able to represent Los Angeles is also a big part of the Hague and 100 Thieves appeal. Earlier in the year, the company launched a sprawling complex in Culver City to house its sports teams, content makers, apparel business and many more. This month, it was also used as a polling station. It is not clear when a home match with fans will be possible again, with 100 thieves playing from headquarters to start a new La Chor team.

“LA has embraced the second chapter of my career, and it’s something I’ve always admired,” says The Hague about representing the city. COD. “It’s something that means a lot to me, which is another iteration, hopefully, LA greatness. It’s a big year for the Dodgers, a big year for the Lakers. It’s a rude sports city and we’re in that reputation and that success. We want to add. “

In addition to the new Call on duty The team also has squads of 100 thieves Valuable, Fornite, And League of Legends, And that earlier a Counter strike The team too. But the company is known for its big-streaming celebrities such as “J rage Rage” Dunlop and Rachel “Valkyrie” Hofstetter – and for its apparel business like Supreme because it is known for its competitive teams.

Haag believes this type of diversified business is a force to be reckoned with when it comes to hiring professional players to make the potential 100 thieves a more lucrative location. His own career is an excellent example, starting as a competitor before becoming a popular personality on Twitch and YouTube. The career of an esports star can be incredibly short, and in an organization like 100 Thieves you are likely to make a fortune after playing at the highest level.

Hague says, “The way I went down is something we want to make sure everyone who comes through this organization has an eye. “We can help you build a brand that can withstand the test of time. If your goal is to be a part of gaming for the rest of your life, this is where it can start and we can stimulate that mindset. Our goal is to ensure longevity. ”