December Girl Group Brand Reputation Rankings Announced



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The Korean Institute for Business Research has revealed this month’s brand reputation rankings for girl groups!

The rankings were determined through an analysis of consumer participation, media coverage, interaction, and community ratings of various girl groups, using big data collected from November 13 to December 13.

BLACKPINK climbed to the top of the list this month with a brand reputation index of 5,295,467 for December. Top-ranking phrases in the group’s keyword analysis included “Lovesick girls,” “How do you like that,” and “YouTube,” while their highest-ranking related terms included “long-lived”, “get over” and “chosen”. BLACKPINK’s positivity-negativity analysis revealed a score of 80.66 percent positive reactions.

TWICE came in second on the rankings with a brand reputation index of 4,234,719 for the month.

Finally, SM Entertainment’s new girl group aespa made a strong debut on the chart at third place, with a brand reputation index of 3,820,383 in December.

Check out the top 30 of this month below!

  1. BLACKPINK
  2. TWICE
  3. aespa
  4. IZ * ONE
  5. Oh my girl
  6. Mamamoo
  7. Red velvet
  8. STAYC
  9. (G) I-DLE
  10. ITZY
  11. GIRLFRIEND
  12. Ladies code
  13. ALWAYS SHINE
  14. Lovelyz
  15. woo! ah!
  16. APRIL
  17. fromis_9
  18. Girls Generation
  19. Weekly
  20. LOONA
  21. WJSN
  22. A rose
  23. STELLAR
  24. MOMOLAND
  25. Bling bling
  26. EXIDE
  27. Secret
  28. SECRET NUMBER
  29. CLC
  30. Weki meki

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