November Individual Idol Brand Reputation Rankings Announced



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The Korean Institute for Business Research has revealed this month’s brand reputation rankings for individual idols!

The rankings were determined through an analysis of consumer engagement, media coverage, interaction, and community awareness ratings of 1,453 idols, using big data collected from October 21 to November 21.

BTS’s Jimin maintained his spot at the top of the list this month with a brand reputation index of 9,463,655. High-ranking phrases in Jimin’s keyword analysis included “BE,” “military service,” and “ARMY,” while his highest-ranking related terms included “charming,” “safe,” and “being together.” His positivity-negativity analysis revealed a score of 81.06 percent positive reactions.

Kang Daniel climbed to second place in this month’s rankings with a brand reputation index of 7,491,445, while MAMAMOO’s Hwasa came in third with a total index of 6,421,285.

Finally, Jungkook and BTS’s V rounded out the top five for November at fourth and fifth respectively.

Check out the top 30 of this month below!

  1. Jimin from BTS
  2. Kang daniel
  3. MAMAMOO’s Hwasa
  4. Jungkook from BTS
  5. V for BTS
  6. HOTSHOT’s Ha Sung Woon
  7. EXO’s Baekhyun
  8. Jin from BTS
  9. Ong Seong Wu
  10. Girls’ Generation’s Taeyeon
  11. Ji hoon park
  12. BTS’s RM
  13. SHINee’s Taemin
  14. BTS’s J-Hope
  15. ASTRO’s Cha Eun Woo
  16. TWICE’s Chaeyoung
  17. TWICE’s Jihyo
  18. Red Velvet’s Seulgi
  19. Suga from BTS
  20. Girls’ Generation’s YoonA
  21. GFRIEND’s Eunha
  22. TWICE’s Nayeon
  23. Super Junior’s Kim Heechul
  24. NU’EST’s Minhyun
  25. BIGBANG’s G-Dragon
  26. winter by aespa
  27. Karina from aespa
  28. TWICE’s Jeongyeon
  29. GFRIEND’s Umji
  30. BLACKPINK’s Jennie

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