Sandiaga reveals the facts of the minister’s blue jacket, from prices to philosophy

JAKARTA, KOMPAS.com – The Minister of Tourism and Creative Economy (Menparekraf), Sandiaga Uno, challenged each region to make a jacket inspired by the jacket that the Presidential Palace gave to 6 new ministers who had just been invited to join the Advanced Cabinet of Indonesia ( KIM), including himself.

“I challenge each region to make a jacket like this (the minister’s blue jacket) embracing the local wisdom of each region,” Sandiaga said. Between, Sunday (12/27/2020).

Sandiaga wants creative economy players in the regions to build on the momentum of the Rs 399,000 blue parka jacket trend.

According to him, this would be very potential to be able to encourage and support the growing demand from business actors of the creative economy amid the Covid-19 pandemic.

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“While the successes, more trends, this is to stimulate the business of creative economy actors in their respective regions,” said the former deputy governor of DKI Jakarta.

Sandiaga Uno shared with the spirit of the philosophy behind the jacket.

“The philosophy of the blue jacket that the palace gave, to which the president gave the blue symbol, is hard work, fast work, integrity and this is the way. all climates so that it can be closed like that, “said the student from Wichita State University while practicing covering his head with his jacket.

He said the all-weather jacket is waterproof or won’t get wet if exposed to rain so it can be worn to work in any situation.

“So this is a symbol that we must be able to continue working in any situation to make the best contribution to the nation and the state,” said Sandiaga Uno.

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The acceleration of the performance of the tourism sector should also take place in tourist villages, religious tourism, halal tourism and various programs that directly affect the community.

“This task is a tough mandate, but it will be light if we work it together. Today is a first step, our movement is to carry out the leadership of the President and Vice President,” added the former head of Hipmi.

Referring to this, Sandi emphasized the acceleration of the development of tourism and the creative economy through the application of three platforms, namely, innovation, adaptation and collaboration.

“The government’s task is to be a facilitator of innovation for the tourism ecosystem and the creative economy, so that this system regenerates the tourism sector and the creative economy,” said Sandiaga Uno.

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In terms of collaboration, Sandiaga emphasized the need for cooperation from all parties. He reminded himself that there should be no more sectoral egos, complicated bureaucracies, and everyone must open communication to all parties.

“I really know the bureaucracy, I used to have experience as an entrepreneur. So we have to open discussions and pay attention to the public,” Sandiaga said.

“I am deeply saddened by millions of people who have lost their jobs, have lost their working hours so their income has fallen dramatically. We must collaborate to build the nation and the country, especially in the development of tourism and the creative economy.” , said.

At the beginning of his tenure as minister, he will focus first on five super priority destinations, namely Lake Toba, Likupang, Borobudur, Mandalika and Labuan Bajo.

“We must prepare all aspects to clean, of course what we must prioritize is the health aspect, so cleaning must be prepared in detail, starting with gastronomy, fashion, crafts, dances, and others” Sandiaga Uno said.

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