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KOMPAS.com – An upload with a “Letter of objection” sent by PT Eigerindo Multi Produk Industri to YouTuber Dian Widiyanarko went viral on social media on Thursday (1/28/2021).
The letter was addressed to Dian because Eiger’s party objected and they were not satisfied with the video. review that Dian uploaded to her YouTube channel, @duniadian.
Dian uploaded a screenshot of the letter on her Twitter and Instagram accounts, @duniadian, because they thought that what Eiger had done was wrong.
Create content review in itself, not because endorse. Eiger Productsreview also bought by Dian herself.
“aura
@eigeradventure
Honestly surprised, I received a letter like this from you.
Even more surprised to read your objection points.
I do not approve of product reviews. If you endorse or advertise, you can complain that way.
Lha buy, not free, then check with your own tool,“Dian wrote in her tweet.
aura @eigeradventure Honestly surprised, I received a letter like this from you.
Even more surprised to read your objection points.
I do not approve of product reviews. If you endorse or advertise, you can complain that way.This is purchased, not free, then checked using your own tool. pic.twitter.com/kZ0L5sjKAu
– dian widiyanarko (@duniadian) January 28, 2021
To date, the post has been retweeted 13,600 times and other Twitter users have liked it more than 35,000 times.
The #Eiger hashtag has become trending topic first on this Thursday night.
How did you get Dian’s initial timeline for the objection letter?
When confirmed, Dian said, she made a video about the question. review EIGER Kerato glasses on August 31, 2020 through his YouTube channel, @duniadian.
In the 10-minute, 8-second video, Dian says she bought the reddish-yellow glasses because they felt like they matched the shape of her face.
Because you have been looking for glasses that are suitable for cycling.
“It turned out that there was nothing that fit my face. It was so wide that I was embarrassed (the manager of the glasses store),” said Dian.
“Since there was nothing to fit, I went to Store Eiger. He also made glasses, I finally tried one of them, they fit me, “Dian continued in the video.
Furthermore, Dian also praised that the bike glasses she bought were quite correct in terms of price. He also praised that the Eiger product had great accessories in the yellow glass and flexibility in the ear supports.
Received a letter of objection
Although it has been almost 5 months, Dian admitted that she had just received an objection letter from Eigerindo MPI.
“Yes, the letter is dated December 23, 2020, but the 2021 letterhead number is ambiguous. In the meantime, the delivery date is today, Thursday (1/28/2021) at 2:03 p.m. WIB,” Dian said when was contacted. Kompas.com, Thursday (1/28/2021).
“This afternoon Eiger sent the letter to email I because email I became my YouTube contact, “he continued.
In the objection letter, it was stated that there were three points that Eigerindo MPI considered dissatisfied with the video “Review of EIGER Kerato glasses”. The following is an excerpt from Eiger’s objection mentioned in the letter:
1. The quality of video product reviews is not good in terms of video capture, which can make our products look different in terms of color, materials and accessory details that are less clear.
2. There is noise outside the main video that can disturb (noise), so the information is not clear to consumers.
3. The location setting is not suitable for video capture.
Furthermore, Eigerindo MPI also asked Dian to delete the video. review the.
However, Dian emphasized that she would not remove the content because she felt there was nothing wrong with what she was doing.
Not in-endorse
Related Videos review rated unsatisfactory by the Eiger, Dian was disappointed.
“I am review does not endorse the product. If you endorse or advertise, you can complain like that, “said the man who claims to be a customer of all Eiger products.
“I bought it, it’s not free, then I went through it with my own tool. Yeah sorry if it’s not perfect because I’m a five legged YouTuber not a five star with a cinematic tool,” he continued.
With this incident, Dian decided not to buy Eiger brand products and notreview again on Eiger products.
“So that only five-star YouTube users with sophisticated tools canreview your product, “Dian said.
Response from Eigerindo MPI
Regarding the virality of the upload, the CEO of PT Eigerindo MPI, Ronny Lukito, apologized for what happened to Dian Widiyanarko.
“On behalf of PT Eigerindo Multi Produk Industri (MPI), as a company that houses the EIGER Adventure brand, we humbly convey our sincere apologies to the public for the problems that have occurred,” Ronny said in an official statement received. Kompas.com, Thursday, (1/28/2021).
He confirmed that the objection letter sent to Dian Widiyanarko was sent internally by PT Eigerindo MPI.
Ronny admitted that what his group was doing was wrong and wrong.
“Actually, our original purpose and goal was to provide information to critical to be better. But once again, we realized that our way of doing it was wrong, “he continued.
With this incident, he extended his deepest apologies to loyal Eiger or Eigerian clients.
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