Updated: September 8, 2020 12:23:53 pm
The move thrilled many online, yet not many were happy with VI’s new announcement.
Telecommunications operators Vodafone-Idea unveiled a new brand identity on Monday with a new “Vi” name and logo. Soon, he generated a lot of buzz on social media, and even his rival Jio took on his competitor.
“The integration of the brand not only marks the completion of the world’s largest telecom merger, but also sets us on our future journey to bring world-class digital experiences to one billion Indians on our strong 4G network … With Vi, we are confident to build a brand that continues to inspire respect and trust, and will be admired and loved by all, ”said Ravinder Takkar, Group CEO and CEO.
Yes. I just can’t wait. https://t.co/EgdYVOfFsv
– Idea (@Idea) September 6, 2020
Hours after the new yellow and red logo was revealed, Jio’s official name tweeted, “I’d love to see you together.
@VodafoneIN @Idea. #JioTogether ”.
I would love to see you together. @VodafoneIN @Idea #JioJuntos 😉#WithAmorDeJio
– Trust Jio (@reliancejio) September 7, 2020
This isn’t even the first time that Jio has weighed down on his rival. When the companies merged in 2018, the telco had a similar reaction.
Bringing people together since 2016. ❤️@VodafoneIN @Idea #WithAmorDeJio https://t.co/A7iDw6awvK
– Trust Jio (@reliancejio) 31 Aug 2018
There were also many reactions to the new brand name and logo on social media, and many came up with memes:
You played an important role in this matchup. pic.twitter.com/b1GXnWGYwU
– Sandesh Shetty (@ sandesh_mi6) September 7, 2020
– Sagar (@sagarcasm) September 7, 2020
** V! be like : pic.twitter.com/TX1301PBxK
– Reetvik kumar (@ReetvikK) September 7, 2020
Vodafone and Idea launch integrated brand identity Vi #vodaphone #vodaidea #Vodafone #SAW pic.twitter.com/NwF1b6HfQs
– tharki_troller (@TharkiTroller) September 7, 2020
#vodaphone team while you make your new ad and use the first “US” … pic.twitter.com/khjLlRtvXc
– Rishabh Boonlia (@rish_diem) September 7, 2020
#vodaphone he renames himself- ‘V!’.
Me as a name creator: ‘VOID’. pic.twitter.com/j6cPUJ04NA– जमींदार🌾 (@TheZamidar) September 7, 2020
There was a time when I loved seeing the Zoo-Zoo ad and the Honey-Bunny ad. But the new VI ad is too annoying (channel change ad aate hi) #vodaphone #saw #via pic.twitter.com/ccMDLchK6f
– Ruchi Jadhav (@ruchi_jadhav) September 8, 2020
Looks like VJohn shaving cream pic.twitter.com/7t4Aqv5I33
– Ashish K. Mishra (@ akm1410) September 7, 2020
#vodaphone ki nayi ad #saw ki rating check karte owners to media agency people pic.twitter.com/eU1vo99XmH
– Dipesh L. Thakkar (@xplorerdipesh) September 7, 2020
Me: after seeing the new logo.#vodaphone #Vodafone #vodaidea pic.twitter.com/6YyQZcl7cZ
– Confusedaloo (@Confusedaloo) September 7, 2020
After looking #saw commercial 27585908283 times: pic.twitter.com/jev1DHcFge
– Apurv Singh (@ imapurv99) September 8, 2020
Vodafone and idea renamed as #vodaidea #saw #Vodafone pic.twitter.com/uVT4dYR0Mq
– khantoshik💭 (@khanthatwrites) September 7, 2020
Traders and investors were expecting a great deal with Amazon or Google and now they hear that it is just a stupid rebrand of #Vodafoneidea to “Vi”.
Traders and investors to Vodafone Idea right now: – pic.twitter.com/U1WrgFdwYn
– Dhawal Odedra (@Dhawal_Odedra) September 7, 2020
Airtel: —- pic.twitter.com/5roMHdEncY
– SHIVENDRA SINGH 😻 (@ 1__Bihari) September 7, 2020
#vodaphone is trending on Twitter.
Le Jio or Airtel right now pic.twitter.com/BkhIeDsuZU
– Nitu Raj🇮🇳 (@ NituRajMahato1) September 7, 2020
Vodafone Idea, which faces a payment of more than Rs 58,000 crore as taxes after a Supreme Court verdict, has only paid adjusted gross income (AGR) installments of Rs 7,850 crore to date. The telecommunications company will have to pay about Rs 1,128.4 crore as AGR fees each quarter for the next 10 years.
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