And the candidate, obviously, was not only promoted on the social site, there are also posters and flyers.

Until last Thursday, Zsófia Koncz, the lucky winner of Fidesz, who on Sunday faced opposition candidate László Bíró, spent more than five million florins on Facebook ads alone. Koncz won the Borsod County by-elections.

the RTL News Zsófia Koncz has exceeded the entire budget spending on Facebook: according to Transparency International, which fights for transparency of public funds, a candidate can now spend a maximum of HUF 5.4 million under current legislation.

for your entire campaign.

Koncz has more than 18,000 followers on Facebook; He was very active during the campaign, daily posts from text photographers appeared on the site to vote for him. To get these to more people, Koncz also advertised them in paid positions. The final amount may be around 5.5 million HUF, because several of the money-backed positions (ads) have not yet expired: RTL Newspain.

Anyone can search for paid posts started by a party or a politician in the now public Facebook Ad Manager. The dashboard also shows how many people the advertised content potentially reaches, how much they spent on each post, and who is funding them.

Zsófia Koncz did not comment to the channel, and Fidesz said all the rules were followed.



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