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From September 1-3, the US Embassy in Accra hosted the first virtual US Franchise Trade Mission to Ghana.
Organized by the United States Commercial Service, the three-day virtual trade mission brought together American franchisors with 20 investors from Ghana.
The US franchisors represented a cross-section of concepts from popular US brands such as commercial services, industrial cleaning services, adult fitness centers, and children’s fitness and learning centers.
The United States Ambassador to Ghana, Stephanie S. Sullivan, welcomed the trade mission participants on September 1, saying, “I am pleased to welcome the American franchises, which provide successful business strategies and some of the innovative product and service lines that American companies are known for the world over, to Ghana. “
During the virtual trade mission, the US Trade Service organized more than 30 meetings with Ghanaian investors via video conference.
“This was a very successful virtual trade mission, with the enthusiastic participation of 20 Ghanaian investors interested in bringing US brands to Ghanaian consumers.
“We look forward to continuing an in-person trade mission to Ghana when travel permits,” said US Embassy Commercial Attaché Hannah Kamenetsky.
Increasing trade and strengthening trade relations between the United States and Ghana is one of the top priorities of the U.S. Embassy in Ghana.
The US Commercial Service helps facilitate two-way trade and investment between the United States and Ghana and provides timely, relevant, and personalized solutions to assist in these efforts.
For more information, visit https://gh.usembassy.gov/business/commercial-opportunities-ghana/.
