Facebook adds tags for some posts as advertisers go back

Facebook has also been dealing with an internal uproar over Trump’s inflammatory posts. Employees staged a virtual strike this month protesting Mr. Zuckerberg’s position of allowing the positions to remain. Some of the company’s early workers have also pleaded with the chief executive to change his mind in an open letter.

Zuckerberg has refused to budge, although he said he and other members of his policy team will review the company’s rules.

Since then, Facebook has made modifications that don’t require you to remove hate speech, but that give people more options with such posts. The company said this month that it would allow people in the United States to opt out of seeing social, electoral, or political ads for candidates or political action committees on their Facebook or Instagram feeds, for example.

On Friday, Mr. Zuckerberg said in a speech broadcast live to his employees: “I am committed to making sure that Facebook remains a place where people can use their voices to discuss important issues, because I believe we can go further when we listen. each one of them”. other.”

He added: “But I am also against hatred, or anything that incites violence or suppresses voting, and we are committed to eliminating that no matter where it comes from.”

He said the definition of hate speech would grow to ban ads that claim that “people of a specific race, ethnicity, national origin, religious affiliation, caste, sexual orientation, gender identity, or immigration status are a threat to physical safety. , health or survival. ” from others. “He said the policy would expand to protect immigrants, migrants, refugees and asylum seekers” from ads that suggest these groups are inferior or that express contempt, dismissal or disgust towards them. “

For the voting posts, the company said it would attach links to what Facebook calls its “electoral information center,” an initiative it has pushed in recent weeks to provide users with more data on the election.