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Vodafone Egypt, the largest mobile phone operator in Egypt by number of subscribers, and TPAYMOBILE, the leading provider of digital payment services in the Middle East and Africa, today announced the launch of the direct billing service for providers. Mobile services (Direct Carrier Billing – DCB) in Google Play Store. Through this association, T PayMobile, which has offices in Egypt, the United Arab Emirates and Saudi Arabia, as well as seven other countries, will allow subscribers of the “Vodafone Egypt” network to buy in the Google Play store and register payments in your mobile phone bills or discount those payments. Of the remaining balance on your mobile phones. For the first time in Egypt, the 41 million subscribers of the “Vodafone” network have the option to buy applications, games and paid content without using credit cards, from the “Google Play” store on their phones in a safe and easy way .
Non-monetary transactions, a few months ago, were a practical and easy way for consumers who wanted to buy services and products on the Internet or in real stores through their mobile phones, credit cards or other electronic payment methods. However, the current circumstances that resulted from the Covid-19 pandemic made non-cash payments an urgent necessity because it allows payment transactions to take place without the need to carry, touch and exchange cash and credit cards. person to person, and provides an additional line of defense that prevents the spread of the virus. Some companies and retailers that operate online and offline are now relying on new non-cash payment methods to keep their employees and customers safe.
Even before the outbreak of the pandemic, direct billing from mobile service providers had begun to see increasing demand as a method of payment, especially for digital services in emerging markets characterized by the large number of young people who want to get online services. Internet, despite the lack of banking services for a large proportion of this category in these markets
“We are committed to providing a smooth, secure and practical digital payment experience for all of our users,” said Sahar Salama, founder and CEO of T Bay Mobile. Using T-Mobile’s payment platform will help Vodafone Egypt customers securely conduct payment transactions from the Google Play store and other digital commerce sites. We are delighted to be able to offer practical and secure payment solutions to thousands of consumers and retailers in Egypt and the region, and we look forward to cooperating with our partners to continue setting new standards for the sector in the Middle East and Africa. “
