We go for everything | Adidas welcomes Colo Colo with an emotional video: “The most beautiful way to be Chilean”



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Colo Colo started 2021 sporting a new sports brand. The squad arrived at the Monumental very early to prepare the match against Deportes Antofagasta corresponding to the 27th date of the 2020 National Championship, where each player found the new clothing in their locations.

Adidas is the new brand that will dress the Cacique and they did not leave any detail to chance when starting the link with the popular cast. At the moment that the hugs that welcomed 2021 began, the German brand launched an exciting video through its social networks.

The piece begins with the participation of the outstanding national artist Ana Tijoux. “Colo Colo is the most beautiful way to be Chilean” begins by saying. A tour of different parts of the country, which reflect the implication that the popular cast has on the people, and the participation of the Champion of America, Ruben Espinoza under the slogan “Colo Colo leaves and leaves for everything” they are part of the presentation.

The German brand arrives at the Monumental stadium for six yearss and for a contract that could reach 24 million dollars, they will also have the opportunity to commemorate 30 years of winning the Copa Libertadores de América.

The official launch of the shirt will take place on Monday, January 4 at the Monumental Stadium.

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