The boom in the healthy food business in Concepción



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Photography: Isidoro Valenzuela M.

During the last years, the large amount of information on the healthy nutrition It has generated a significant impact on the products that people are consuming.

That is why in Conception During the last years, a large number of businesses dedicated to this growing market have been opened.

A series of alternatives appear such as: So Good, Espacio Vital, FitMarket, ItalVeganStore, Vega Saludable Store. According to figures, there are around 20 stores that promote this type of consumption.

One of them is Queule Sano & Gourmet, local penquista that was born 12 years ago as a frozen food store in the Vega Monumental.

However, the fire of this and the subsequent earthquake that shook the Region, made the project take a turn, becoming one of the most important in the Bío Bío in organic, imported, healthy products with an emphasis on promoting the local economy.

“When we came to settle in Barros Arana # 1351 local 1We did a study and concluded that there was a significant demand for healthy or organic inputs, among others. Celiac or diabetic people needed a trade that would allow them to buy products for their diet at reasonable prices. So we gave a return to the business and was born Queule Sano & Gourmet“Commented its owner, Almudena Maleras.

Healthy is a priority

Inside the place there is a large quantity of fine and exclusive products for gourmet meals. There is Gluten-free flours, seeds like chia, linseed or quinoa, cheeses, hams and jams, among others they are the most consumed by people.

“Through what we sell, we aim to promote elements that are in benefit of people’s health, that are natural and that contribute to the environment, such as ecology or sustainability,” explained the owner.

Fostering local trade

Many of these SMEs have another way of contributing to society. For example, promoting regional trade, supporting the small peasant or homeowner.

“If we do well, we must be a contribution to the development of small economies. We are looking for entrepreneurs who have new products and who want to market them. We agree on values ​​and bring them to the premises. The idea is that we all benefit and that everything is done with justice and transparency, “said Almudena.

In the case of Queule Sano & Gourmet is to sell at prices that are within everyone’s reach. On the other hand, that people educate themselves and know that they are consuming so that social awareness is generated regarding this new way of eating, they pointed out.

Expectations for 2020

For the year that is just beginning, expectations are focused. For many, the idea is to continue growing and that the client continues to appreciate the work that is being carried out.

However, given the economic and social context, they understand that you have to be realistic. What it does not mean to continue supporting local trade by acquiring products made by farmers of the Region.

This year will be complex. However, our goal is to meet our clients because they are the ones who ultimately keep this business alive, ”he closed. Almudena Maleras.



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