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The company that owns the Nivea and Eucerin brands, the German Beiersdorf, reported this Thursday that its board of directors decided to start the transfer of the production that until now is manufactured in the plant located in Santiago.
Through a statement, they indicate that the production volume of the plant will gradually decrease until it reaches total closure, which would be in mid-2021.
“The decision has been extremely complex to make and was finalized after analyzing different possibilities to reverse the causes behind this transfer. However, it has been an unavoidable path, based on the competitive disadvantages of the local plant compared to others of the company, located in other countries and that are related to the availability of raw materials and the distance from the main markets for marketing of the products, ”the company said in a statement.
According to Pulso, despite the fact that the statement did not specify the dismissed workers, there would be about 290.
“It is important to note that during this process, in accordance with our corporate values, Beiersdorf will support its collaborators through an exit package that goes beyond our legal obligations and that is being informed to each worker,” he added.
Although the company is leaving Chile, the mentioned brands will continue to be sold through its commercial team.
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