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You’re stuck. You have no idea what to write. Your head seems empty. If you’ve been blogging for a while, it’s a writer’s block or bloggers block – I’m not making this up, this is blogging jargon! – unavoidable. In our previous article you could read how you can find …

I have been working as a journalist and copywriter for almost 20 years. But I still can’t get used to the term that is often used in job vacancies for my profession: content creator. I have never heard a colleague without irony say: “I will come to lunch a little …

I would not call myself a comma fan (yes, that word is really in the dictionary). But I have to admit that sometimes I am too attached to the punctuation mark with which you can chop a sentence into pieces. When do you actually use a comma in the right …

In the meantime you already know that you have to blog: after all, you have probably heard that blogging companies achieve up to 13 times more ROI. And that as many as 82 percent of these companies have already acquired at least one new customer via a blog. Yet the …

Writing a blog is not as easy as it seems. My first blog post was not a success. It was actually only half an article that I posted on LinkedIn’s blog, Pulse. In the first paragraphs I dropped that after a long brainstorming session I had written a thriller that …