Burger King Becomes a Leader in Fart Prevention Technology


Illustration for the article titled Burger King Becomes a Leader in Fart Prevention Technology

Screenshot: Burger King

One of the greatest threats to the future of humanity is cow farting. The livestock industry is directly responsible for around one trimester climate change since the beginning of the industrial era; 65% of that comes from livestock, whose flatulence is methane, a greenhouse gas 34 times stronger than carbon dioxide. And let’s not forget the belching! Livestock have a special stomach bacteria that ferments their natural diet of grasses and harsh plant matter, but when they eat cattle feed made from corn and soybeans, they become even more gassy. If you prefer not to dive deep into the world of cow farting (sounds funny but gets really gross real quick), Burger King made this delicious video to explain the problem to everyone. Never has the impending climate apocalypse been so catchy!

The reason this video exists: Burger King, a company that is literally founded on the belief that meat is good, has announced an initiative to address the environmental impact of its most important product. The brand, according to a press release, “partnered with top scientists to develop and test a new diet for cows, which according to the results of the initial study, on average reduces up to 33% of the daily methane emissions of cows”.

Can a cow remain tasty if it is not constantly bloated by explosive beeps? Customers in Miami, New York, Austin, Portland and Los Angeles can find out today, as select Burger King locations in those cities are offering the new brand. Reduction of methane emissions Beeop Whopper. Will this special burger also cut its own post-Whopper emissions? There was none of that in the press release, so we’ll need to do some research. If you try one of these burgers and post a detailed journal of your, ahem, experience In the comments, we might send you something special.

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