Macro Array Diagnostics is startup of the year



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With strict safety and hygiene regulations, but still in a very festive environment, the “EY Entrepreneur Of The Year” awards were presented at the Vienna Hofburg on Friday evening. These prestigious awards for entrepreneurs have been awarded for the 15th time in Austria by the The examination and advisory organization EY was awarded – in the year Corona 2020 appropriately under the motto “Courage”.

“They are role models and beacons of confidence, perseverance, faith in oneself and, above all, sustainable thinking. All these properties are more important than ever this year, “he said. Gunther Reimoser, Country Managing Partner of EY Austria. The award for top-level entrepreneurship was awarded this year by a jury of experts in four categories: “Industry and Technology”, “Commerce and Services”, “Start-ups” and “Social Entrepreneur”. Furthermore, this year EY awarded the “Special Generations Award”. Submissions were not graded based on annual sales, but based on business qualities.

The big winners

The main award went to the most famous restaurant in Austria. In the category “Commerce and services”, Heinz and Birgit Reitbauer from Steirereck, which has consistently been Austria’s best restaurant since the early 1990s with a short hiatus (2005-2008), received an award. The successful entrepreneur couple was also selected from the twelve winners by the expert jury to represent Austria in the “EY World Entrepreneur Of The Year Award” in June 2021.

In the “Social Entrepreneur” category, he became an entrepreneur Markus Zeilinger honored. With Fair Finance, you have created a committed corporate pension fund with low fees, minimum interest guarantee, and certified sustainable investment. And: In 2019, Fair Finance launched its own fund, which will provide at least 5 million euros for young companies with social impact in the coming years (more on this here).

Macro Array Diagnostics (MAD) by the two founders Christian Harwanegg and Georg Mitterer was named Startup of the Year. This is known for their newly developed testing procedure called “Allergy Explorer” (ALEX for short), with the help of which you only need drops of blood to find 300 different allergy triggers. The startup igevia, which offers a blood test for allergies at home, relies on the MADx (Trending Topics Reported) testing procedure.

Glorit’s Stefan Messar received the Entrepreneur of the Year award in the “Industry and Technology” category. Today, the premium developer is mainly characterized by a well-calculated business model that makes the company the undisputed market leader in its niche.

In addition, EY awarded the “Special Generations Award” to the Greiner family. More than 150 years ago, with the opening of a small general store in Nürtingen, the Greiner family sowed the seeds of what is now a globally successful family business, Greiner AG. The Austrian family business is run by the fifth generation.

All finalists and winners at a glance:

Category industry and technology

    • Entrepreneur of the Year: Stefan Messar, Glorit Bausysteme GmbH
    • Award Winner: Oliver Krizek, Navax Group
    • Award Winners: Karl Ochsner, OCHSNER Heat Pumps

Category Commerce and services

    • Entrepreneur of the Year: Heinz and Birgit Reitbauer, Restaurant Steirereck
    • Award Winner: Barbara Schmidl, Schmidl Bakery
    • Award Winners: Ernst and Christian Haslinger, Connex Marketing Group

Category startups

    • Entrepreneur of the Year: Christian Harwanegg and Sascha Dennstedt, MacroArray Diagnostics
    • Award Winners: Johannes Kirchmair and Thomas Wurm, Single Use Support
    • Award Winners: Martin Murray, Christoph Hermann and Henry Murray, Waterdrop

Social Entrepreneur Category

    • Entrepreneur of the Year: Markus Zeilinger, Fair Fund Pension Fund
    • Award winners: Joseph Kap-herr and Matthias Lovrek, Sindbad
    • Award Winners: Cornelia and Andreas Diesreiter, Un wasted

Generations special award

    • Greiner Family, Greiner AG
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