Every press release has a hyperbole element, and you can generally play buzzword bingo at most major events. Sometimes though a twist of the phrase sounds a bit out of place; the recent classic is Phil Schiller’s Apple depiction of removing the iPhone’s 3.5mm headphone jack as something that required “courage.”
The full quote is actually “The Reason To Keep Going: Courage. The Courage To Go Forward And Do Something New That Will Improve All Of Us,” with Schiller seeking to frame Appe’s decision as something that changes the world.
Apple removed the floppy drive, and the rest of the industry followed suit. Apple removed the numeric keypad from the phone, and the rest of the industry followed suit. And yes, Apple removed the headphone jack and everyone followed it. Will Apple follow the formula again and force the desktop and laptop computing industry to break with Intel and move towards ARM architecture?
Tim Cook has stated that the transition from Mac platform to ARM will take two years, which means that each island in the Mac ocean will have an ARM machine; there will be a MacBook Air with ARM technology, a MacBook Pro ARM, an iMac, a Mac and, yes, even a Mac Pro. These will undoubtedly be located next to existing machines designed for Intel, which will be compatible with MacOS versions in the future, but the real future belongs to ARM.
MacOS 11 ‘Big Sur’ is no longer supported by several older Mac machines, but you will still be able to upgrade and run Big Sur on veterans such as a Macbook from early 2015, an iMac from mid-2014, and a MacBook Pro from late 2013. You should praise Apple for offering a seventh year of operating system support for the MacBook Pro, but that’s surely the last version this laptop will get. I would expect Apple’s support of older Intel machines to be shortened in the coming years.
Intel and ARM will live side by side, but it will not be an equal partnership. Even without Cook’s two-year warning, it’s clear that Intel will become a supporting role. Any newly purchased Mac must come with a health warning; This machine with Intel technology may not be compatible as long as you think that
Apple’s ARM chips promise better battery life, better connectivity, and increased power. If Cook says ‘two years’ then it is a pretty safe bet that the new Mac machines that will go on sale in 2022 will be ARM based and will perform as well as or better than the machines for sale today.
Do you know who else would like a laptop with better battery life, improved connectivity, and the same or better performance than current models? All other computer manufacturers.
ARM’s move towards desktop computers has not gone unnoticed by Microsoft. Windows 10 in ARM does exactly what it says on the tin. It is Windows 10, and it runs on ARM hardware. With the Surface Pro X powered by ARM technology, Microsoft showcased the product in the high-end Surface portfolio.
It’s very early in the Windows 10 days at ARM, and the Pro X was as much a demonstration of Microsoft’s vision of ARM computing as a next-generation piece of hardware. Issues related to application compatibility were shown to have been addressed, although not perfectly. In addition to applications specifically compiled for ARM, it would also run x86 applications designed for Intel-based machines, though only those targeting 32-bit Intel chips.
However, the package presented to the public works essentially. I would expect the same thing to happen when Apple sells its first Mac machine with ARM, probably a variant of MacBook Pro released in late 2020. The Surface brand is used in part as a technology demonstrator. In the past, it has demonstrated the capabilities of Windows 10 and Microsoft’s cloud-based services to advance the idea of the 2-in-1 tablet format, the Surface ultraportable laptop, pushing the design envelope with the Surface Book and the huge utility Surface Study.
Now it is the turn of the Surface range to demonstrate the future of Windows with ARM to the rest of the ecosystem.
Herein lies the question. If the ARM architecture offers manufacturers a better feature set, if ARM can match the performance of equivalent Intel chips, and if Apple’s laptops and desktops are moving forward due to the use of ARM technology, are rival manufacturers will decide to move away from Intel? maybe not for every computer, but to stay in the game there will be many more ARM computers.
Apple’s leadership role will be validated. Diminish Intel’s ability to define the future of computing, put clear water between MacOS and Windows 10, and watch the competition try to catch up in a position that has already solidified?
That’s something worth labeling as ‘courage’
Now read more about Apple’s amazing Mac Pro offering …
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