AMC Theaters Postpones Reopening Again As Summer Blockbusters Delay


The world’s largest cinema chain is postponing the reopening of its American theaters in “mid-to-late August,” the company said Thursday. AMC (AMC) It was slated for a gradual reopening on July 15 in hopes of being fully operational by July 24. That date was delayed to July 30 at the end of last month.

The reason for another delay is simple: There are no new movies to show in theaters.

“This new moment reflects the currently expected release dates for highly anticipated blockbusters such as Disney’s Warner Bros.” Tenet “and” Mulan, “as well as the release dates of several other new movies,” the company said in a release.

Warner Bros. announced earlier this week that it would take “Tenet,” Christopher Nolan’s new twisted thriller originally due for release on August 12, off the release schedule for now. The studio said it would share a new 2020 release date “imminently” for the film.

That makes Disney’s “Mulan” the next big movie on the calendar. “Mulan,” the live-action reboot of the 1998 animated classic is slated to hit theaters on August 21, and if the release date is kept, AMC would have a featured title to show in hopes that the public go back to the cinema.

AMC Theaters reverses course and will require clients to wear masks
However, that can be difficult, as coronavirus cases are on the rise across the country, including Los Angeles, the world capital of cinema.

The theater chain announced last month that it is implementing new safety and health measures to help keep moviegoers safe and curb the spread of the coronavirus.

The new health and sanitation program, titled “AMC Safe & Clean,” will include measures such as requiring all guests to wear masks, initially limiting movie times to less capacity and improving ventilation systems in theaters.

At its launch, AMC noted that “about a third of all AMC theaters in Europe and the Middle East are already open and operating normally.”

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