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- Despite the pandemic, Black Friday 2020, which officially falls on November 27 this year, has not been canceled.
- Instead, most retailers are spreading their specials over several days, weeks, and even months.
- Most are also driving online sales over in-store specials.
- Here’s what you can expect from top retailers.
- For more articles, visit www.BusinessInsider.co.za.
This year, Black Friday falls on November 27 and, despite difficult economic times, caused mainly by the coronavirus pandemic, everything indicates that it will be a great shopping day in South Africa again.
Some retailers have announced that they will offer special Black Friday deals for a month, rather than a one-day bonanza. This is largely in an attempt to avoid a crush on super spreaders in their stores, and presumably to extract as many miles as possible from the shopping day by lengthening it for an even longer period.
READ | Want an extra discount on online shopping in South Africa? Try to get away for a day or three.
Although Black Friday is not a charity, and stores are looking to make money from the event rather than helping an economically stressed population, there are still a few ways to maximize your Black Friday discounts in case you are hoping to purchase some items. essentials at a reduced price. prices. And careful planning, starting with who offers what, is a good place to start.
Pick n Pay
Pick n Pay says it is extending its Black Friday sale from its usual weekend event to two full weeks.
The store will offer its offers both in-store and online, including some exclusive online-only offers.
In addition to extending the sale period, Pick n Pay will also limit the number of customers in their stores at any one time to keep everyone safe, and they promise to have organized queues in an attempt to limit frustration and avoid super spreader scenarios.
“Thorough planning with our vendors will ensure that all stores are well stocked for the new two-week Black Friday. We really want all of our clients to be able to get their favorite offers. We will also open as many checkouts as possible so that customers keep queues to a minimum, ”says John Bradshaw of the retailer.
Pick n Pay promises deals on staples and pantry items, and on larger luxury purchases like tech products and appliances.
Customers who are concerned about missing something will also be able to sign up for Black Friday 2020 alerts on the Pick n Pay website later this week.
Macro
Makro has also opted for an extended Black Friday: his will run from November 2 to 29.
A central element of Makro’s “different kind of shopping experience” this year is its concern about the coronavirus and the typical Black Friday pandemonium seen in previous years. To avoid this, they are making wide sanitizing promises and socially distant queues for those who want to take advantage of their “massive offers” in person, but the store will also boost their sales online with “equally attractive offers.”
Makro says they will run up to 50 specials expiring each week, cap delivery rates to R90, and offer same-day delivery on spirits and groceries.
Game
Game will also offer one month of Black Friday specials during the month of November, week by week, assuring customers that they have taken “specific steps to ensure that you can deliver a superior customer experience this year.” These include expanding its partnership with Uber Eats, increasing staffing levels, and offering a “1 cent price surprise” on all Black Friday purchases.
Like its Massmart partner Makro, Game is limiting shipping rates for online orders at R90, with the exception of larger items that have an additional R70 shipping fee, and its goal is to fulfill orders. in two weeks.
Historically, Game has worked hard to boost Black Friday buzz by opening stores at midnight on Black Friday, however, for the sake of safety, they have decided not to for 2020 and have more traditional hours of operation.
“As a responsible retailer, we don’t want to encourage our shoppers to flock to stores at midnight. The fact that offers are made weekly means that more South Africans will be able to access our unbeatable offers in a safe and convenient way, ”says Andrew Stein, Vice President of Game.
Mr. price
Price is doing things slightly differently this year too. The group’s Mr Price Home is running its Black Friday specials on its website, app and in stores for three days, November 26-28.
They are also promoting Cyber Monday deals, which will run on their website and app between November 30 and December 1.
Price says you may have to wait for your orders to be placed during this time. According to its website, “Due to the high volume of orders received during the Black Friday period, you may experience a delay in the delivery of your order. Please bear with us during this time as we work 24 hours a day to make sure you can order your furniture or household items as quickly as possible. “
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