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- Forbes published its list of the highest-earning YouTube stars of 2020, using data from June 2019 to June 2020 and estimating earnings.
- Controversial beauty YouTuber Jeffree Star came in at No. 10 on the list, grossing an estimated $ 15 million.
- Nine-year-old Ryan Kaji, who reviewed toys, was once again the top earner, with an estimated $ 29.5 million gross.
- Visit the Insider home page for more stories.
For years, it has been clear that YouTube can be one of the main sources of income for its stars. 2020, however, brought a new level of wealth to its top personalities. Forbes estimated that the platform’s celebrities raised more than $ 200 million between June 1, 2019 and June 1, 2020, representing a 30% increase over the previous year.
While Forbes reported a drop in advertising revenue at the start of the COVID-19 pandemic, it has since recovered. The creators have also earned income from brand deals.
The creators, including beauty mogul Jeffree Star, who was the subject of a 2020 Insider investigation into allegations of sexual assault and money to keep quiet, and children’s YouTube star Blippi were among YouTube’s top estimated earnings. from Forbes, which also cover a wide range of content types. as ages.
Here’s the full list of Forbes’ estimated highest earning YouTube stars of 2020, compiled by reporters Madeline Berg and Abram Brown. Per Forbes methodology, data spans June 1, 2019 through June 1, 2020, and earnings estimates (all before tax) were based on “Captiv8, SocialBlade, and Pollstar data, as well as interviews with industry experts. “
