[ad_1]
Marketing strategies seem not to be working these last days.
First, it was Clicks’ racially insensitive ad, now KFC has been accused of offending Tsonga culture.
Tweeting a picture from an episode of Family Feud SA, the contestants from the Ngubenis family were proudly dressed in their traditional Tsonga garb.
KFC captioned it: “When you can’t decide on one color, then you wear them all.”
Everything must fall into SA ???????????????? Cabanga nje you say it’s colorful and then you fall ????????????#KFCmustfall pic.twitter.com/hHkVg9pSqy
– ¿¿¿¿¿¿¿¿¿¿¿¿¿¿¿¿¿¿¿? (@TheRealMeaf) September 7, 2020
Since then the tweet has been removed, however the tweeps were split into the tweet. Some said it was a joke, while others said KFC was making fun of the African outfit.
One Twitter user said: “I’m Tsonga and I can’t find that * joke * offensive. Sometimes everyone needs to relax. ”
A big brand like KFC can’t poke fun at an all African outfit in the name of the “joke.” They should just drain the oil from the meat instead of trying to be funny on Twitter. #KFCmustfall pic.twitter.com/sNj7WwW268
– Spha Madondo (@Spha_Madondo) September 7, 2020
#KFCmustfall
So it’s supposed to be a joke because it suits you well learn to say when something doesn’t sit well with you, just because you find it to be a joke. It doesn’t mean it’s fun for everyone, it’s not about being sensible realistic. #KFCmustfall pic.twitter.com/wUTeqnpCRf– Tsakani (@ Tsakani10190190) September 7, 2020
I see many non-Tsonga people commenting on this. #KFCmustfall hashtag that there is nothing offensive in the KFC tweet. If it doesn’t offend you, STFUP !!! You are the reason these white companies continue to undermine our business.#KFCmustfall
– Tumelo Warona (@DjNewAfrica) September 7, 2020
I’m trying to figure out why #kfcmustfall It’s trending about a silly tweet that meant nothing. pic.twitter.com/IHBqWZImfl
– Luthando Tshaka (@luthertshaka) September 6, 2020
For more news your way, download The Citizen app to ios and Android.
[ad_2]
